The launch campaign for a weekly magazine.

What is the task of true journalism? I positioned Novynar, a weekly publication on politics and society, as being curating and offering very different points of view. After a laugh at what world leaders have in mind, it is time to ask yourself, how distorted is your picture of the world? The campaign won numerous awards worldwide. 

Burst your news bubble

The launch campaign for a weekly magazine.

What is the task of true journalism? I positioned Novynar, a weekly publication on politics and society, as being curating and offering very different points of view. After a laugh at what world leaders have in mind, it is time to ask yourself, how distorted is your picture of the world? The campaign won numerous awards worldwide.